Asturex, the Export and Promotion Agency of Asturias, plays a key role in helping local SMEs expand internationally. Its work is based on a comprehensive approach that combines personalized consultancy, promotional activities, and training programs. The agency provides tailored support such as market research, identification of opportunities, and the design of internationalization strategies, enabling companies to make informed decisions in complex global markets.
Asturex also promotes Asturian products and services abroad by organizing trade missions, participation in international fairs, and business matchmaking events that foster direct connections with clients, distributors, and partners. In addition, it offers specialized training on areas like export procedures, logistics, legal frameworks, and cross-cultural communication, ensuring that businesses are well-prepared for the challenges of international trade.
Through these combined efforts, Asturex strengthens the global presence and competitiveness of Asturian companies while contributing to the overall economic development of the region.